When I searched Amazon for fitness trackers, the first few pages of results were from brands I’d never heard of. Tuoliwei, YZJ, and FSYCQ all had products listed with 5-star reviews. One from YZJ had 74 reviews, and every one of them was a glowing 5-star. As I read through some of the reviews, it was obvious they were written by someone with a script or by a bot. A few were identical, written allegedly by multiple users. I found it interesting that one reviewer said, “Try to get it ASAP,” as if to say before Amazon removed it and the reviews from the website. When I checked back a few hours later, the tracker could not be found. Even searches for the brand name Tuoliwei and FSYCQ came back with no results.

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