Cupertino based technology giant Apple always manages to stay in the news. From the beginning of the year, we have seen multiple renders and reports about its upcoming iPhones, even though their launch time is months away. We have also got a glimpse of what may be the plan for Apple‘s foldable phone – iPhone Flex.

Reports have suggested how Apple plans the build of the upcoming iPhone Flex foldable handset to be like, what to expect from its display orientation, hinge design, the structural integrity and the internal dynamics of making glass fold. And now, tech graphic designer Concept Creator has made some renders that bring give us a clear picture of how all of this will look like once it is put together.

The images and video render that have been created by Concept Creator and shared by Forbes show Apple’s design aesthetic combined with the form factor that the company has been working on. It is worth pointing out that the publication calls this step as ‘crucial’ as the technology giant is known to leak misleading designs as structural patents so that viewers cannot guess what’s really up it really has up its sleeve.

With its iPhone Flex foldable phone, Apple is said to coming up with a completely new form factor that is being called as a ‘game-changer’. According to Forbes, it will be like an iPhone when folded and more like an iPad when unfolded. While this is something that we have been expecting, the report also added that Apple’s iPhone Flex would cost more than both combined. But then, after seeing the exorbitant pricing of Samsung Galaxy Fold and Huawei Mate X, we cannot really expect Apple to lag behind in this aspect.

It is worth pointing out that Apple also has an advantage that Samsung and Huawei didn’t. While the two companies had to work together with Android to come with a customized operating system for their foldable phones, Apple’s iOS can already switch between phone and tablet modes. Currently, Apple is adopting its ‘Wait and Conquer’ strategy with the foldable phone.

iphone flex 2

So it would wait to see how the market responds to foldable phones by other companies, and then make the strategy around its iPhone Flex based on that. Adopting this way gives Apple a chance to learn from others’ mistakes and also to understand what the customers expect from a particular gadget. Also, in case foldable phones don’t become a hit at all, the Cupertino based technology company would know while its product is in development, so it will be able to take steps accordingly.

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