The 2018 World Cup is right around the corner, and Apple Inc. (NASDAQ:AAPL) is ready for it. The tech giant has taken the wraps off of its content offerings for the world’s biggest soccer tournament, including an update for Siri. 

Mac Rumors has the details on what Apple has in store.

Apple’s personal assistant Siri has been updated with support for sports ahead of the World Cup in Brazil, Russia, Denmark, Finland, Malaysia, Turkey, Saudi Arabia, and Israel, Apple announced today.

Sports support for Siri in the nine new countries expands Siri sports information to a total of 35 countries, including the United States.

Users will be able to ask Siri specific questions on game times, matchups, scores, and all kinds of other information related to the tournament. In addition to the changes for Siri, Apple users can expect plenty of attention to be paid to the World Cup on Apple TV, Apple Music, News, and elsewhere throughout the ecosystem.

For music, users will be able to find featured playlists for each of the 32 participating teams.

Apple Inc. shares rose $0.21 (+0.11%) in premarket trading Wednesday. Year-to-date, AAPL has gained 14.52%, versus a 4.94% rise in the benchmark S&P 500 index during the same period.

AAPL currently has a StockNews.com POWR Rating of A (Strong Buy), and is ranked #1 of 28 stocks in the Technology – Hardware category.


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